Friday, May 27, 2022

Become a customer experience expert in 2 months online with SMU

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%%first_name%% - Enrol in online Customer Experience Strategies with Digital Transformation Programme by Singapore Management University
Singapore Management University
Leading Services in Digital World banner
Why Enrol in Customer Experience Strategies with Digital Transformation programme?
With customers in the driver's seat, it's more important than ever that business leaders embrace the latest innovations to connect to what customers are looking for and deliver an unmatched, personalised experience.
Programme Details
Starts on
STARTS ON
30 June 2022
Duration
DURATION
2 Months,4-6 hours per week
Format
FORMAT
Online
Programme Fee
PROGRAMME FEE
USD 1,600
DOWNLOAD BROCHURE
In Singapore Management University's Customer Experience Strategies with Digital Transformation programme, you can build your knowledge of the latest technologies and their applications to connect to what customers are looking for and deliver an unmatched, personalised experience.
Through video lectures led by SMU faculty, you will learn how to:
Examine and identify the building blocks behind a successful platform strategy for business
Use design thinking tools to create services and experiences for customers
Leverage different social media platforms for better customer engagement
Devise a comprehensive omnichannel strategy to enhance the customer experience
Use data analytics and advanced technologies to drive business decisions and success
Evaluate the implementation of frameworks and strategies for effective service offerings
Create an action plan to lead digital transformation within your organisation
LEARN MORE
Faculty
Dr Nirmalya Kumar
Dr Nirmalya Kumar
Lee Kong Chian Dressor of Marketing
 
Dr Markus Karner
Dr Markus Karner
SMU Academic Director, Executive Development
Dr Sandeep R. Chandukala
Dr Sandeep R. Chandukala
Associate Dressor of Marketing
 
Dr Kapil R. Tuli
Dr Kapil R. Tuli
Lee Kong Chian Dressor of Marketing
Dr Shantanu Bhattacharya
Dr Shantanu
Bhattacharya
Lee Kong Chian Dressor of Operations Management
 
Dr Tan Hwee Hoon
Dr Tan Hwee Hoon
Associate Dressor of Organisation Behaviour and Human Resources
ENROL TODAY
The programme is designed for Dressionals who are looking to:
Understand disruptive technologies and their capabilities and seek to improve top and bottom-line revenue through service improvement with modern technologies, process and tool innovation, and automation
Apply data to produce and manage greater customer engagements while correlating broader industry trends to promote customer experience excellence with data outcomes and business knowledge
Aspire to enhance leadership and management skills to create high-performing teams and new business opportunities through modern technologies for customer service
The programme is applicable across all industries, particularly Banking and Finance, Healthcare, Retail, IT Products and Services, Advertising and Education as well as across all functions.
LEARN MORE
Flexible payment options starting from USD 672 available.
APPLY NOW
@Copyright 2022 Singapore Management University. All rights reserved.
Singapore Management University is collaborating with online education provider Emeritus to offer a portfolio of high-impact online programs. By working with Emeritus, we are able to broaden access beyond our on-campus offerings in a collaborative and engaging format that stays true to the quality of SMU.
Emeritus Institute of Management | Committee for Private Education Registration Number 201510637C | Period: 29 March 2022 to 28 March 2026.

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