Monday, May 10, 2021

How to hack an election

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How to hack an election
How to hack an election

On his website Rendon calls himself the political consultant who is the "best paid, feared the most, attacked the most, and also the most demanded and most efficient." Rendon saw that hackers could be completely integrated into a modern political operation, running attack ads, researching the opposition, and finding ways to suppress a foe's turnout. Voters trusted what they thought were spontaneous expressions of real people on social media more than they did experts on television and in newspapers. Sepulveda knew that accounts could be faked and social media trends fabricated, all relatively cheaply. He wrote a software program, now called Social Media Predator, to manage and direct a virtual army of fake Twitter accounts. The software let him quickly change names, profile pictures, and biographies to fit any need. Eventually, he discovered, he could manipulate the public debate as easily as moving pieces on a chessboard-or, as he puts it, "When I realized that people believe what the Internet says more than reality, I discovered that I had the power to make people believe almost anything." Andres Sepulveda rigged elections throughout Latin America for almost a decade. He tells his story for the first time here



How China became the land of disastrous corner-cutting
Simple mental models for a lifetime of learning

So, the Chinese have their own version of 'chalta hai' - Chabuduo (or 'close enough'). 'Chalta hai' (the sad cousin of Jugaad) is something that seems to be the outcome when you're surrounded by the cheaply done, the half-assed and the ugly. When failure is unpunished and dedication unrewarded all around, it's hard not to think that close enough is good enough. Chabuduo. Your balcony fell off? Chabuduo. Vaccines are overheated? Chabuduo. !




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Simple mental models for a lifetime of learning
Simple mental models for a lifetime of learning

In this world I think we have two kinds of knowledge: One is Planck knowledge, that of the people who really know. They've paid the dues, they have the aptitude. Then we've got chauffeur knowledge. They have learned to prattle the talk. They may have a big head of hair. They often have fine timbre in their voices. They make a big impression. But in the end what they've got is chauffeur knowledge masquerading as real knowledge. More gems on mental models and learning in this article




What if you had to live on the poverty line!
What if you had to live on the poverty line!

Imagine if someone asked you to live on the poverty line, i.e. at Rs 26 per day! Tushar, an investment banker and Matt, an MIT graduate did exactly that, as an experiment! They moved into their domestic help's tiny apartment. They ended up spending a large part of their day organizing what they would eat - soy nuggets were a wonder food, affordable and high on protein, Parle G biscuits were cheap, 25 paise for 27 calories. They walked long distances, and saved money even on soap to wash their clothes. They could not afford communication by mobiles and internet. It would have been a disaster if they fell ill. For the two twenty-six-year-olds, the experience of "official poverty" was harrowing. More on this and lessons learnt here




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Too sweet or too shrill? The double bind for women
Too sweet or too shrill? The double bind for women

At Fortune 500 companies, fewer than 1 in 20 CEOs are women. What explains the dearth of women in top leadership positions? Is it bias, a lack of role models, the old boy's club? Sure. But it goes even deeper. Research suggests women are trapped in a paradox that is deeply embedded in our culture. "The female gender role is based on the stereotype that women are nice and kind and compassionate," says social psychologist Alice Eagly. By contrast, she says, "in a leadership role, one is expected to take charge and sometimes at least demonstrate toughness, be very assertive in bringing an organization forward, fire people, etc. So what's a woman to do? Be nice and kind and friendly, as our gender stereotypes about women require? Or be tough and decisive, as our stereotypes about leadership demand? More here




How Costco became the anti-Walmart
How Costco became the anti-Walmart

For retailers, the Costco business model is an interesting one. No branded item can be marked up by more than 14 percent, and no private-label item by more than 15 percent. Mr. Sinegal warned that if Costco increased markups to 16 or 18 percent, the company might slip down a dangerous slope and lose discipline in minimizing costs and prices. How's that for a business philosophy, as opposed to opportunistic margin extraction that most other retailers indulge in! Sell a limited number of items, keep costs down, rely on high volume, pay workers well, have customers buy memberships and aim for upscale shoppers, especially small-business owners. In addition, don't advertise -- that saves 2 percent a year in costs. More here

















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